frank body has collaborated with Indigenous artist, Rachael Sarra, to create a bespoke Original Coffee Scrub bag, of which 100% of profits will be donated to the Australian Literacy & Numeracy Foundation (ALNF) to support the great work the organisation does for marginalised groups in Australia.
This limited edition dressed-up OG scrub is about raising awareness and funds for ALNF which is dedicated to raising language, literacy and numeracy skills amongst marginalised communities—specifically First Nations, refugee and other vulnerable Australians. Jess Hatzis, frank body’s Co-Founder and CMO, has been an ambassador of ALNF for over five years so this is a cause that is close to her heart.
Together with ALNF and Rachael Sarra, consumers can support the “shower together to empower together” campaign by purchasing an Original Coffee Scrub during the month of July. The limited-edition scrub is available now from frank body’s official website
Rachael’s bespoke design is called “We are still here”. It represents the water of her land and how it connects her with spirit and the past. As it washes over her, she is reminded that she is still surviving and thriving.
Here is some commentary from Rachael Sarra that gives some more insight into this great collaboration –
On frank body.
“When I’m looking for collaborations it’s about that shared value and shared understanding and making sure that we do align and that very much was met by frank body. It felt right, I’m really proud to share it.”
About the art.
“A lot of frank body’s products are used in the shower, so we have that water element. I really wanted to be inspired by the waterways, and when that washes over you, it’s a reminder from our past through to our present. And that understanding that we’re still here and we’re still thriving and surviving.”
On ALNF.
“Something that ALNF really strive towards is creating that empowerment. Through literacy and numeracy, we are creating these opportunities for ourselves through self determination.”“What I love about ALNF is that they’re creating this culturally safe space for mob.”
