It’s no secret that plastic has been slowly destroying the environment. From the destruction of animal habitats causing the extinction of endangered species, to rising sea levels as a by-product of climate change– it’s something we can’t ignore.
Lush developed a solution to combat the mass-production of plastic products, package free Shampoo Bars! The bars come in a variety of vibrant colour bursts; fuchsia pink, aqua blue, cream and yellow.
Each shampoo bar is the equivalent of using three bottles of shampoo. In 2016 Lush sold over 5 million of the bars, saving 15 million plastic bottles! Following their massive success, the company released a new Shampoo Bar, a deliciously scented coral pink bar with the hashtag “BeCrueltyFree.”
The bar has a pretty enticing description:
“A solid bar with cinnamon, clove and peppermint to stimulate your scalp. Cinnamon leaf and clove bud essential oils combine with peppermint to boost blood flow, stimulating the hair follicles. An infusion of nettle and peppermint helps to stimulate the scalp and promote healthy hair. Rosemary soothes, calms your scalp and adds a glorious shine to your hair.”
The #BeCrueltyFree is designed to make consumers think about animal testing in the beauty and cosmetics industry. It is also a show of support toward the global #BeCrueltyFree campaign by Humane Society International.
Director of Lush Ethics, Hilary Jones has said of the company’s cause that “The horror of cosmetics testing will not be over for animals until the whole world switches to more modern non-animal safety testing methods.”
Animal testing has been banned in Australia but according to the RSPCA there are ways in which these animal tested products make it to us, “While cosmetic companies don’t test their products on animals here in Australia many well-known brands do test their products or ingredients on animals elsewhere in the world which then end up for sale on our shelves.”
To find out more the environmentally friendly changes Lush is making click here.
Check out how to use the Shampoo Bar below:
Source: LUSH
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