(2 min read)

Beloved fashion brand Country Road is getting a much needed shakeup and we’ve got our piggy banks ready.

Former Supre and Sportsgirl General Manager Elle Roseby, has been newly appointed as Managing Director of the Country Road chain following the dismissal of former boss, Darren Todd.

South African retailer, Woolworths Holdings, made the decision following the decline of the brand.

Roseby is credited with revitalising the Supre brand after closing more than 60 stores. Roseby embraced new marketing opportunities and overhauled Supre’s social media platforms, making her a sought after asset and welcomed addition to the Country Road Group.

Roseby is expected to bring a new light to the chain of stores, making our shopping experience an even more enjoyable one. With plans already underway, we’re super excited to find out what changes we can expect to see instore!

Another inspirational and empowered female absolutely slaying it.

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